Case for support. Positioning a not-for-profit.
A not-for-profit out of Canada was seeking marketing advisory to help develop a stronger case for support. As chance would [...]
2
05, 2024
10
02, 2023
Digital transformation project
I worked with a leading, global real asset management group (ESR) that reached out via its Australian entity to TrinityP3. [...]
19
12, 2022
Top trends for marketers in 2023
What will 2023 bring for consumers and marketers? I've twiddled the tea leaves, delved into the coffee grinds, and polished [...]
29
06, 2022
The world’s first 24-hour Metaverse festival
I recently explored the world’s first 24-hour Metaverse festival. Wow - what an immersive experience. Drop the buzzwords: NFTs, Web3, [...]
11
11, 2021
Forgive me for my tardiness GalleryForgive me for my tardiness
business growth, content marketing, customer engagement, customer insights, customer relationship management, customer service experience, digital, innovation, inspiration, marketing, meaningful, Purpose-driven marketing, reinvention, strategy planning, targeting, transformation
Forgive me for my tardiness
Apologies. It has been a few months since my last post. Life admin, Covid admin, and lots of chewy marketing [...]
19
03, 2020
Latest views on Artificial Intelligence for marketers
Marketers and advisors are all talking about artificial intelligence. I recently spoke to some as part of TrinityP3’s weekly Managing [...]
22
07, 2019
Three powerful, purpose driven business success stories
I particularly admire people who follow their passion and make their dreams a reality. Here are three great local marketing [...]
26
03, 2019
The biggest challenge for marketers in 2019?
No, it's not big data, customer centricity, customer experience, digital transformation, automation, artificial intelligence, or machine learning. In a slow [...]
7
02, 2019
The robot revolution – is marketing being taken over by machines? GalleryThe robot revolution – is marketing being taken over by machines?
BIg Data, business growth, customer engagement, customer insights, customer service experience, database, digital, innovation, marketing, reinvention, robotics, strategy planning, transformation
The robot revolution – is marketing being taken over by machines?
I remember watching the movie, Electric Dreams, back in 1985, thinking wow, computers can talk and act like a human! [...]
9
11, 2017
What does the future hold? Ask a futurist.
Sydney marketing agency, Step Change, invited me to listen to futurist, Craig Rispin, address a group of business movers and [...]