Focus segmentation beyond age
How old are our customers? Which demographic do they fit into? What lifestage are they at? As marketers, how many [...]
17
05, 2011
6
04, 2011
Back to basics
If you find yourself doing any of these things.... striving for a paperless office wishing for organic growth improving your [...]
15
03, 2011
Where is the internet going for marketers?
It was 2007 when I stood up at a conference and predicted Google's demise in its current form. It was [...]